The maker of 5-hour ENERGY merchandise introduced a number of daring taste bulletins. First, three fan-favorites that have been initially limited-time gives — Cotton Sweet, Fruity Rainbow and Confetti Craze — have been named as official additions to the model’s Tasty Caffeine in 17 Flavors lineup. As well as, the energy shot model introduces an all-new taste, Firework Freeze, a mix of juicy cherry, citrusy lime and candy-like blue raspberry impressed by the favourite freezer pop, which can launch nationwide subsequent yr.
The large reveal takes place this week on the NACS Present in Chicago, the place attendees can pattern the brand new flavors and expertise a burst of sweetness from a robotic cotton sweet machine serving up free cotton sweet for attendees, it says.
“These candy flavors have been successful as limited-time gives, and followers made it clear they wished extra,” stated Leah Key, president of Residing Necessities LLC, the maker of 5-hour ENERGY merchandise, in a press release. “So, we’ve determined to make Cotton Sweet, Fruity Rainbow and Confetti Craze official members of our tasty caffeine lineup — and they’re going to quickly be accessible nationwide on-line and in retail shops.”
Cotton Sweet delivers melt-in-your-mouth sweetness impressed by the fairground favourite; Fruity Rainbow brings a brilliant, candy-like burst of tropical fruit; and Confetti Craze gives a celebratory birthday cake taste, the corporate says.
Every Further Power shot packs 230 mg of caffeine, plus B nutritional vitamins and vitamins for a quick, efficient increase, with zero sugar, zero energy and nil sugar crash.
These three flavors might be accessible for buy on 5hourEnergy.com and Amazon earlier than the tip of 2025, with nationwide retail availability coming in early 2026. Firework Freeze might be accessible in Could 2026 for a vibrant, summer-ready rollout.
