This 12 months marks Topo Chico’s a hundred and thirtieth anniversary, and the mineral water model is celebrating in a means that honors its wealthy roots and blends heritage, design and storytelling.
Launching Might 19, the year-long celebration kicks off with limited-edition glass bottles that includes classic labels from Topo Chico’s 130-year design historical past. Every 12-pack contains 5 classic labels (from 1895 by way of 1970) and 7 bottles with commemorative “130 years” branding.
Out there at main retailers nationwide beginning this month, these limited-edition bottles nod to the model’s Mexican heritage and visible evolution.
Coinciding with the limited-edition packaging, a brief movie anthology ― half folklore, half love letter to the model’s legendary origin ― was launched. Narrated and directed by Rodrigo Valdes and shot by Oscar-nominated cinematographer Rodrigo Prieto (“Barbie,” “The Irishman,” and “Brokeback Mountain”), this collection brings Topo Chico’s legends to life in an all-new means, the corporate says.