BeatBox introduced the growth of its taste multiverse with the addition of Mystic Grape.
“Grape has been one of many most-requested, most-hyped flavors in our model’s historical past,” mentioned Brad Schultz, co-founder and chief advertising and marketing officer at BeatBox, in a press release. “As we proceed to take heed to our group and co-create memorable experiences, we developed BeatBox Mystic Grape with the intention to rework a well-recognized reminiscence with a nostalgic style right into a modern-day party-perfect beverage.”
BeatBox’s latest addition follows a high-profile taste collaboration with Shaquille O’Neal, who teamed up with the model earlier this yr to launch Shaq’s Blueberry Lemonade, which rapidly turned a BeatBox best-selling taste, the corporate says.
“BeatBox received’t cease at new flavors, we’ve additionally launched new party-friendly codecs,” mentioned Zech Francis, senior vice chairman of world advertising and marketing for BeatBox, in a press release. “We simply launched moveable four-packs and reintroduced our 3-liter BigBox. Designed for sharing, we’re dedicated to incorporating fan suggestions into our portfolio and can proceed to put money into the evolution of BeatBox.”
Packaged in resealable carton the 11.1% ABV Mystic Grape is now out there to buy at retailers nationwide.
www.beatboxbeverages.com
