In celebration of the Whole Lunar Eclipse on March 14, Capri Solar is heading for the Moon with its first-ever glow-in-the-dark pouch. Rolling out nationwide later this month, Moon Punch options eight collectible pouches, every designed after a distinct moon part.
For the primary time, Capri Solar is popping the moon itself right into a scannable code via Snapchat, inviting shoppers to participate of the lunar phenomenon for an opportunity to unlock an unique first style of Moon Punch.
From March 13 to March 14, shoppers can open their cameras via Snapchat, snap the moon and observe the lunar hyperlink for an opportunity to obtain a free carton of Moon Punch and a flashlight to assist gentle up the night time sky. The luminous new providing, designed to glow just like the moon itself, is rolling out on cabinets nationwide.
“Whether or not you grew up ingesting from the long-lasting pouch or are one of many tens of millions of children who title Capri Solar as their favourite drink, we attempt to create moments of enjoyable and discovery, serving to to unleash peak child power with each poke of the straw,” stated Jessica Barker, senior model supervisor and model communications at Capri Solar, in a press release. “Enjoying off the long-lasting model title, we’re wanting from the solar to the moon for the very first time. Moon Punch is right here, and it’s glowing.”
Often known as a Blood Moon, the Whole Lunar Eclipse happens when the Earth is totally between the solar and moon, which shall be seen to North People on March 14. For an unique first probability to get their arms on the pouches, shoppers can scan the moon via Snapchat in the course of the Whole Lunar Eclipse, an occasion that may be seen on common as soon as each 2.5 years.
Capri Solar’s glow-in-the darkish pouch caps a yr of firsts for the model following the launch of the multi-serve jug, pallet of pouches at Walmart, and its first single-serve bottle in over 20 years. The collectible pouches should not solely a enjoyable method to have interaction with followers, but in addition underscore Capri Solar’s dedication to its pouch format, conserving the long-lasting providing on the forefront for followers of all ages.
Moon Punch is offered for a restricted time at Amazon, Walmart, Goal and Kroger, amongst different retailers.
