Cupcake Vineyards launched Cupcake Vineyards Mimosas, a brand new ready-to-drink glowing wine cocktail that includes actual fruit juice, together with new Cupcake Vineyards Alcohol-Eliminated Sauvignon Blanc.
The Cupcake Vineyards Mimosas can be found in two flavors: Traditional Orange and Mango. Answering the rising client demand for wine-based cocktails, the Cupcake Vineyards ready-to-serve mimosas are crafted with bubbly brut wine from Spain and actual fruit juice, the corporate says. With 7% alcohol, these mimosas are stuffed with vibrant tropical notes balanced by vivid acidity, it provides.
Cupcake Vineyards’ new Alcohol-Eliminated California Sauvignon Blanc offers another that customers can take pleasure in when seeking to reduce on alcohol, it says. This new providing is along with the present Cupcake Vineyards LightHearted line of lower calorie and lower alcohol wines, it notes. The brand new alcohol-removed choice begins with a conventional California Sauvignon Blanc that undergoes the total winemaking course of, earlier than gently eradicating the alcohol post-fermentation, it provides.
“The Cupcake Vineyards client depends on us for high quality, go-to merchandise to take pleasure in throughout a number of events,” stated Helen Kurtz, chief advertising officer of The Wine Group, in a press release.
“With the addition of the premixed Cupcake Vineyards Mimosas and Cupcake Vineyards Alcohol-Eliminated Sauvignon Blanc, we aren’t solely introducing revolutionary objects to the portfolio, but in addition persevering with to supply high quality choices that meet customers the place they’re throughout a spectrum of events.”
Jessica Tomei, Cupcake Vineyards winemaker, added: “Cupcake Vineyards is about turning on a regular basis moments into celebrations, no matter that will appear like. Wine is supposed to convey folks collectively. The brand new Cupcake Vineyards Mimosas and Alcohol-Eliminated Sauvignon Blanc proceed that custom, whereas inviting extra folks to affix in, creating extra alternatives for moments of pleasure.”
Along with these new objects, Cupcake Vineyards has refreshed its labels throughout all the portfolio. Sustaining the signature yellow and blue of the Cupcake brand, the brand new designs heart the Cupcake wordmark with a daring font and spotlight the wine rising areas for every varietal. The encompassing filigree and ribbons had been simplified and refined throughout the portfolio for a constant, elevated and fashionable tackle the enduring design, it says.
The Cupcake Vineyards Mimosa is on the market in a 750-ml bottle and retails for a advised retail value (SRP) of $13.99. The Cupcake Vineyards Alcohol-Eliminated Sauvignon Blanc is on the market in a 750-ml bottle and retails for an SRP of $9.99. Each line extensions will likely be on cabinets at choose retailers nationwide, it notes.
www.cupcakevineyards.com
