EIGHT Elite Mild Beer, the super-premium gentle beer based by Professional Soccer Corridor of Famer Troy Aikman, introduced the launch of its new slim can, providing a refined packaging replace that aligns with the model’s dedication to high quality, transparency and clear dwelling.
Out there now, the brand new slim can gives a handy, aesthetic format very best for quite a lot of social events simply in time for summer season, the corporate says. This packaging innovation is a pure extension of the model’s dedication to high quality and marks the subsequent step in EIGHT’s progress because it continues penetrating markets throughout Texas and Oklahoma, it provides.
“The launch of our slim can comes on the good time- simply forward of summer season gatherings the place comfort and elegance matter,” mentioned David Reny, CEO of EIGHT Brewing Co., in an announcement “Whether or not you’re on the lake, the golf course, or a yard cookout, the slim can is designed to go the place our drinkers go. It’s a glossy, elevated package deal for a beer that does not reduce corners.”
Along with this new look, the packaging spotlights that EIGHT is additive free, low calorie, low carb, and easy components with this messaging entrance and middle on the packaging.
Developed with simply three components — water, malt and hops — and free from components, sweeteners, and preservatives, EIGHT continues to face aside within the gentle beer class. The sunshine beer comprises 90 energy, 2.6 grams of carbohydrates and a 4% ABV.
Aikman was actively concerned within the growth of EIGHT to form and excellent a product that meets the wants of right now’s extra knowledgeable, health-conscious grownup client.
“We designed EIGHT to ship what issues ― actual components, nice style and nothing pointless. It’s a light-weight beer that works as arduous because the individuals who drink it,” Aikman mentioned in an announcement. “The brand new slim can provides to that high quality, and is a badge of delight for individuals who count on extra.”
The brand new slim can is offered now wherever customers can discover EIGHT. EIGHT is pairing the launch of the slim can with a brand new advert marketing campaign, set to launch mid-June. The marketing campaign will function Aikman and the brand new slim can to showcase the honesty and high quality of EIGHT beer.
