As the primary day of spring is right here, Chicago-based Molson Coors Beverage Co. is giving legal-aged drinkers a brand new motive to start out this weekend on Thursday with the launch of Glad Thursday Raspberry Dragonfruit — the most recent drop from Glad Thursday Spiked Refreshers.
Raspberry Dragonfruit is Glad Thursday’s daring spin on the most popular flavors trending with Gen Z drinkers, it says. Impressed by top-selling non-alcohol refreshers, Raspberry Dragonfruit faucets right into a rising demand amongst new legal-aged drinkers who crave the flavors they know and love from their favourite fruity coffeehouse drinks, it provides.
“As we broaden our non-carbonated taste lineup, we’re all the time dialed into the evolving tastes of our 21+ Gen Z drinkers — particularly the daring, new flavors they’re craving within the non-carbonated spiked refresher area,” stated Zach Paciorek, senior advertising supervisor at Molson Coors Beverage Co., in a press release. “With the primary day of spring falling on a Thursday, it felt like the proper time to drop our most vibrant taste but. With Glad Thursday’s Raspberry Dragonfruit, you don’t want to attend till Friday to embrace that springtime weekend power.”
Since its 2024 launch, Glad Thursday goals to redefine non-carbonated spiked refreshers with daring, fruit-forward flavors made for any day of the week, it says. Glad Thursday Raspberry Dragonfruit is offered to buy nationwide in 12-packs of 12-ounce cans.
