Vogue loves love. So each time Chinese language Valentine’s Day rolls round, manufacturers get artistic to not simply lens their items in a brand new, rosy gentle, however match them to Jap palates of romance. Assume cinematic, barely forlorn, decadent and pink — after all, expressed to every their very own. Counting manufacturers like Gucci, Boucheron, Lemaire and extra, collated listed below are a few of the Qixi campaigns sharing by means of storytelling and aesthetic interpretations of the event.
Gucci
Boucheron

Lemaire

Miu Miu

Balenciaga
Versace

Qeelin

Burberry

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