Spindrift Beverage Co. Inc., Newton, Mass., introduced the most recent addition to its product portfolio: Spindrift SODA. Launching with 5 flavors — Harmony Freeze, Ginger Ale, Orange Cream Float, Shirley Temple and Strawberry Shortcake ― each taste accommodates 20% not-from-concentrate juice.
“The origin of Spindrift SODA got here from a easy query: might we take our means of creating actual ingredient drinks — which we have now mastered over the past 15 years — and take it to its most excessive?” stated Invoice Creelman, founding father of Spindrift Beverage Co., in an announcement. “The reply is ‘sure,’ and it’s scrumptious. Spindrift SODA is our most bold product up to now. There’s practically three-quarters of an orange in each can of Orange Cream Float. For the primary time, Drifters can take pleasure in daring soda taste with out compromising on substances. I’m extremely happy with the work we put into our new soda, and admittedly, I’m blown away by the outcomes.”
Spindrift is on a mission to redefine the soda expertise. With fewer than 8 grams of naturally occurring sugar from fruit, Spindrift SODA upholds the standard and style requirements for which Spindrift is already recognized, the corporate says.
“Individuals who drink Spindrift anticipate the very best, and we wouldn’t have it some other means,” stated Jon Silverman, senior vp of innovation, in an announcement. “We knew that Spindrift making a soda would imply difficult the very basis of the class. Whereas different sodas depend on added sugar, synthetic sweeteners, flavoring techniques, or claims round intestine well being, we selected the easier, extra genuine path. Our soda will get its scrumptious style the best way nature meant: from actual squeezed fruit. No methods, no shortcuts, simply all of the goodness.”
Dave Burwick, Spindrift CEO, added: “Spindrift has modified the glowing water aisle, and we’re able to do it once more within the fashionable soda aisle. That is precisely what made me so excited to hitch the corporate, diving head-first into category-defying merchandise that problem client expectations and reward them with distinctive style and high quality substances.”
Spindrift SODA presently is accessible on the corporate’s web site and Amazon and will probably be at choose retailers later this 12 months. Costs and availability could fluctuate. A portion of all gross sales will help regenerative agriculture by way of donating to Kiss The Floor, a nonprofit that promotes regeneration and wholesome soil as a viable resolution for the wellness, water, and local weather crises.
